Let's go outside
There is nothing more rewarding for a designer to see you work out there in the world. Whenever I am close to a camping site, I try get a little sneak to see if there are PiNCAMP stickers or ADAC camping flags on the premises.
It was such a great experience to dive deep into the world of campervans and »Superplaces« and the future of camping with this wonderful client. Not only was I allowed to create a super visible, yet playful design world, which works perfectly with the ADAC brand family, but still work with the team on a regular basis to keep the world consistent and always up-to-date.